Because the Right Bike Matters
From first rides to weekend spins – professionally prepared bikes and straight-talk advice.
We’re a rider-owned store offering guided support, trusted brands and a straightforward way to choose the perfect setup.
Authorised Dealer for Leading Brands
We proudly work with some of the most respected names in bikes, BMX and protective gear.
Squish Bikes • Shyre Bikes • Frog Bikes • Fit Bike Co • S&M • Etnies • Pro-Tec • United BMX • Precision
Genuine products, expert knowledge and a store run by people who actually ride.
Featured Products of the Week
Showcasing some of our latest or most popular products, chosen to help you get more from your ride.
This as brand new Frog 55 hybrid bike is a brilliant lightweight option for young riders ready to build confidence with gears. Designed with child-specific geometry and easy handling in mind, the Frog 55 offers a comfortable and stable ride for everyday adventures, school runs, and family rides.
Key features
• Lightweight aluminium frame
• 20” wheels
• 8-speed gearing
• V brakes with child-friendly brake levers
• Very lightweight and easy to handle
• Comfortable riding position for growing riders
• Frog mudguards fitted.
Condition
This bike is in an absolutely stunning as brand new condition, it was purchased and never ridden, it just sat inside a house. There isn’t a mark on it and we will guarantee it for a full 24 months.
Condition rating: 10 / 10
Optional upgrades
• Brand new handlebar grip and pedal bundle – £9.99
• Upgrade lock-on handlebar grip and aluminium pedal bundle – £29.99
Delivery
Nationwide delivery is available. Carefully packaged for safe transport, or collection from our Warwickshire shop is always welcome.
The Frog Bikes 600ml water bottle is an eco-friendly option for young riders and everyday use. Featuring the bright green Frog “splat” logo on the front, it’s designed to be practical, easy to use, and suitable for cycling or general activities.
Key features
600ml capacity
Made from reclaimed plastic material saved from landfill
100% food-grade plastics
Wide neck for easy filling and cleaning
Non-slip finger grips on one side
Features the bright green Frog “splat” logo
Suitable for Frog bikes model 53 and upwards
Delivery
Nationwide delivery available.
This handlebar grip and pedal upgrade bundle is a simple way to improve control and comfort on Frog, Squish, Shyre, Yomo and other high end hybrid & Mountain bikes. Designed for riders using 20” wheel bikes and above, it provides a more secure feel at both contact points, especially useful in wet or muddy conditions.
Key features
• Suitable for Frog hybrid bikes: 52, 53, 55, 61, 62, 67, 69, 73, 78 and other bikes like Squish, Shyre, Yomo etc.
• Compatible with 20” wheel bikes and up
• Black aluminium pedals for durability and grip
• Lock-on style handlebar grips for a secure fit
• Strong, grippy performance in wet, mud, and rain
• Available with Black pedals with a choice of black, Red, or Blue handlebar grips.
Delivery
Nationwide delivery available. Carefully packaged for safe transport.
The Shyre Bikes Myndie Balance Bike is a lightweight and confidence-building first bike designed for young riders with an inside leg of approximately 30cm. With no pedals, gears or brakes to think about, children can focus purely on learning balance at their own pace, building the foundations for an easy transition to a pedal bike later on.
Key features
• Lightweight aluminium frame and forks
• Just 3.9kg – easy for children to handle
• 12” wheels with smooth-rolling tyres
• Stable and grippy on tarmac, grass or carpet
• No pedals, no gears, no brakes – encourages natural balance development
• Easy for small hands to steer and control
• Fully adjustable saddle and handlebars to grow with your child
• Lightweight design makes it easy for parents and carers to carry
• Available in Green, Blue, Pink, Purple and Red
Delivery
Nationwide delivery available. Carefully packaged for safe transport.
The Three54 Ride Store Aluminium Bicycle Bell is a simple, reliable way to stay heard and safe on every ride. Built from durable aluminium with a clean finish, it’s an easy upgrade suitable for riders of all ages.
Key features
• Durable aluminium construction
• Clear, crisp ringing sound
• Easy handlebar fitment
• Suitable for all pedal bicycles
• Available in red, blue, green, black, and gold
Delivery
Nationwide delivery available. Collection from our Warwickshire shop is also welcome.
The YOMO 24” youth hybrid bike is a lightweight and capable option for older children ready to ride further and with more control. With a smooth gear range and confident braking, it’s well suited to everyday riding, from local journeys to longer family rides.
Key features
• Lightweight aluminium frame and forks
• 24” wheels
• 8-speed gearing for versatile riding
• Disc brakes for consistent stopping power
• Comfortable padded seat
Sizing for cycling success
Suitable for riders approximately aged 8–11 years, depending on height and experience.
Delivery
Nationwide delivery available. Carefully packaged for safe transport. Collection from our Warwickshire shop is also welcome.
More Than a Store
We’re here to help riders choose well, stay safe and enjoy their riding.
Get guidance tailored to your needs and riding style.
Speak to the Three54 team for honest, practical advice.
Practical advice to keep your bike running smoothly
From basic checks to wear-and-tear guidance, we help you look after your bike properly – before small issues become costly problems.
A relaxed, focused environment without the pressure of a traditional shopfront.
Expert input, no rushing, and time to get things right.
Built on Real Experience
Buying a bike should feel straightforward, not overwhelming. We focus on helping you choose the right option, based on fit, use and real-world riding, not just price.
This matters most when buying for children. Kids grow quickly and confidence counts, so we offer clear, practical guidance and bikes chosen to last, helping you make a sensible, well-informed decision.
Speak to Steve
“Took my 20 year old bike in for a service, Steve the owner then looked at what was needed to be done and what replacement part would be needed. Before going ahead, Steve called me with a price for the parts and asked if I wanted to go ahead, to which I gladly agreed to.
Went to pick up my bike and was amazed to see my trusty old bike looking and riding like new. Not only had Steve repaired and serviced my bike he also gave it a once over.
I can’t recommend Steve @ Three54 more highly.
Thank you Steve for making me a very happy chap.”
Steve Copping
“I am so happy to have discovered the Three54 Ride Store when searching for my son’s first bike.
Steve spoke to me on the phone and genuinely understood my needs. He reassured me that I had made the right choice in purchasing a new Frog 44.
It was for my son’s birthday, and Steve worked his magic to get the bike in store the very next day after I ordered it.
He was also incredibly flexible with the collection date, ensuring that my son received his brand new bike on his special day. Thank you so much, Steve!”
David Forster
“Wow, what a great shop. Can not say enough good things about this place.
They went above and beyond to help my son with his first road bike.
Shop here without hesitation.”
Rush Thrift